Back the first Arabic studio to reach Steam’s front page.
Arabic is the language of 400+ million people and one of the fastest-growing gaming audiences on earth. Saudi Arabia’s Vision 2030 has committed the region to becoming a global gaming power. The audience is here. The capital is here. The platforms are here. The studios that can actually ship world-class games are not.
Ash Games Studio is one of the very few that already has. In August 2025, our debut Azooma Escape became the first game by an Arabic indie team to reach Steam’s global front page, launched from a Riyadh-born, remote-first team of 18.
Nomad is next. An action-adventure roguelite built on one of Ancient Arabia’s oldest legends, the kind of game the region has never made and the world has never seen. This page is a short brief for investors, publishers, and strategic partners considering a conversation with us.
The opportunity.
The MENA gaming market is one of the fastest-growing on earth, and Saudi Arabia is at the centre of it. Under Vision 2030, the Kingdom has committed decades of capital to making gaming a pillar of the non-oil economy, from Savvy Games Group’s publisher and platform acquisitions, to new studios, academies, and tournaments.
What’s missing is local studios that can actually ship games that compete on craft, on global platforms, with global audiences. Most regional output is still mobile IAP reskins or unreleased prototypes. The pipeline of teams that have stood on Steam’s homepage next to the largest publishers on earth is extremely short.
Ash Games Studio is on it. We’re not pitching a market, we’re pitching a proven operator in a market that every major regional stakeholder is actively trying to build.
Partners & backers.
MCIT
NTDP
Monsha’at
HRSD · Hadaf
Saudi Digital Academy
Cultural Development Fund
Ithra (Aramco)
Traction & milestones.
The pipeline.
PuckBash
Air hockey × pinball, pushed to lightning speeds. Five arenas , Classic, Bash, Circular, Rocket, Propellers , with super-shot abilities, PVP and PVE. A competitive e-sport twist on the classic.
View on Steam →Azooma Escape
Stealth-comedy about escaping a Saudi family gathering. Pixel-art love letter to Middle Eastern family culture. First Arabic indie team on Steam’s front page.
View on Steam →Nomad
Action-adventure roguelite built on one of Ancient Arabia’s oldest legends. Hades-style action meets Elden Ring-style exploration. The story of Zarqa Al-Yamama. Our most ambitious title yet.
Coming SoonThe team.
Ash Games Studio was founded in 2022 by Yaser and is led by CEO Anas Bakhsh, with a core team of 18 across design, engineering, art, and production. We’re Riyadh-born, remote-first, and global by default, with senior veterans who’ve shipped on Steam and deep native understanding of the culture our games are rooted in.
More on the people and how we work on the team page →
The brief.
Strategic capital for Nomad & the next title, from funds, publishers, and operators who understand games as craft, not as content.
Publisher and platform partnerships, especially partners with distribution reach in MENA, Korea, Japan, and the EU.
Regional expansion partners aligned with Vision 2030’s gaming mandate , Savvy Games Group, PIF ecosystem, Neom, academies, and regional funds.
Work-for-hire, localisation gigs, IP licensing of our owned worlds, or pitches to re-skin our games into mobile IAP products.
Start a conversation.
Detailed deck, financials, and Nomad build access shared under NDA with aligned investors and partners. Short emails get faster replies.
info@ashgamesstudio.com →